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A year comes around, and the cosmos is back in our abstract fashion horizon. Last year it was Douglas Adams The Hitchhiker’s Guide to the Galaxy take on sustainable fashion – this year, it’s gravitation and black holes. Have you ever heard about the gravity of fashion? Maybe you are already soaked in a void of imposed fashion rules in life. But you might also be the one refusing all of them and proudly making your own fashion-related choices. So, before you decide, let me shed more light on this cosmic topic.

Gravity is a force by which you and your dress are brought towards one another

Fashion on itself as a word, phenomenon or a term has multiple interpretations and definitions depending on from which angle you are looking at it. This time fashion = cosmos. They both have their stars, planets, and galaxies. They both are stunningly vast and overwhelmingly deep. The only defining difference between fashion and cosmos is how easily you can feel the gravity weighing on your shoulders. Think of a beautiful YSL jacket.

The only defining difference between fashion and cosmos is how easily you can feel the gravity weighing on your shoulders. Think of a beautiful YSL jacket. Literally.

While living on Earth, we don’t feel the gravity physically as we are born into it. And we know that it would feel different if we were on the Moon or Mars. Meanwhile, fashion gravity feels way different. It exists almost unnoticed until you catch up yourself being immersed neck-deep into it, no matter which planet or galaxy you prefer to stay on. Why and how does this happen?

Law of physics in fashion?

Most likely, fashion gravity feels so light as it comes together with our social and cultural background. Same goes with the core law of gravity – it’s just there. And you might never become aware of the existence of fashion gravity. But if you do, only a moment of self-consciousness will suck your thoughts in, making you wonder – was it imposed or chosen by yourself? 

And don’t simplify it just to seasonal trends and fashion influencers’ marketing tricks to lure you in a stylish lifestyle – it sits somewhere deeper in our minds and controls more personal take on fashion and us.

We all want to believe that all we do is because of our free will. If something did not end as we had planned – it’s immediately someone’s else fault. But I dare to believe that only a few cases could be classified as “chosen” ones. Let’s say it comes with talent, outstanding interest in the fashion field, and most likely. There was a lot of hard work put in it. All other cases – imposed. Why? Because we were told so. Sometimes without any words, possibly through pictures, social media, or through what was expected from us. And don’t simplify it just to seasonal trends and fashion influencers’ marketing tricks to lure you in a stylish lifestyle – it sits somewhere deeper in our minds. It controls more personal take on fashion and us.

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Blackhole is an extreme version of fashion

Very recently, I felt sucked in my black hole of fashion. Why? Because it’s making me genuinely mad on the way, I have been living without thinking about it.

I will allow myself to be a mirror example to my words, so pardon me for making it sound so personal – it’s just a form of style.

I will allow myself to be a mirror example to my words, so pardon me for making it sound so personal – it’s just a form of style. So, looking at myself, I would say that I have some interest in fashion, or at least I pretend to have one. It doesn’t mean that I am stylish, nor that I know what is trending at the moment and that I could name many prodigy designers of the next generation. That is why I can think that I am not a complete alien in the fashion world, but I still consider myself being a case of imposed fashion. It came to me gradually, step by step emerged in my life the same way every other thing attract each other. And I am confident to say, very likely you represent a similar case as I do. Just give yourself a little test.

How many pairs of shoes you own are beautiful and comfortable? From 8 different pairs I own – there is only one pair, and it is not even that nice to me. So answering my question – it’s 0.5 pairs. And all these pairs are not just recently bought ones. It’s been years. Years ago, I was always wearing uncomfortable shoes and ignoring this until it was hurting too much and too long getting deformed feet. But now it gets me thinking, why ‘wearing pain’ is a new – or old – healthy?

On the one hand, just because it is pretty. Because it looks good with your outfit, or maybe it is just something outstanding to have. Some would call it the price of beauty or “sick standards of beauty pushed in naïve girl’s head,” but hell, it’s not entirely the same thing. You just live with it without feeling its weight on your shoulders until you make yourself aware of it.

How many pieces of clothing do you keep in your closet not because you, but someone else you care about, likes them?

Another question. How many pieces of clothing do you keep in your closet, not because of you, but someone else you care about, likes them? And every time you are revising your stuff, you take a look at that dress, can’t remember when was the last time you put it on, but instead of giving it a second life, you fold and put it back to the deepest darkest corner of your wardrobe  – till next time. And this is simply because someone once (10 years ago?) told you that you look beautiful. So why keep it? It is hard to explain, but it’s another effect of fashion gravity, once again – imposed by others and yourself/ myself.

The last one, yet not even a question, is about following a trend of living a happy life constructed by various social media and everyone’s inferiority complex. For instance, a need to have someone in your life because being alone is still, for some reason, unorthodox. (Especially if you are in your 30s.) And sometimes, even without noticing, we find ourselves with people we don’t like, and having a ring on a finger becomes a milestone. Similarly, it happens very often that people choose this fashionable style of living because everyone else is living happy lives, and you need to keep up even if you don’t understand there is no need to do so. 

Finally, shedding some daylight

Overall, fashion gravity is most often an imposed force we do not feel directly. It’s similar to great expectations you, your close circle of people, society and culture put on you. However, it seems that it is not so common to call it a norm, or even take this topic out in a daylight. Of course, people are talking about similar things from a different angle and the general thought behind it is almost always the same, but not quite. Fashion gravity still is very unexplored field that needs more attention to define the true laws of it. 

Fashion isn’t something mandatory or unavoidable for every single soul on this planet (couldn’t say the same about general gravitation).

By the way. A late disclaimer is better than no disclaimer at all. This do not apply to all people in general. Fashion isn’t something mandatory or unavoidable for every single soul on this planet (couldn’t say the same about general gravitation). A person can be aware of it and stay neutral, while for some of us it’s just another thing in life like eating eggs in the morning or washing our hands after using a toilet. But let’s be true here – not everyone eats breakfast and even more likely not everyone is washing hands when it is a decent thing to do. Rule does not exist without an exception.

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